Micro Tag Temed Ltd ADVANCED COVERT AUTHENTICATION FOR MEDICINES AGAINST SOPHISTICATED COUNTERFEITING Background
The pharmaceutical industry is currently facing counterfeiting, tampering and
diversion threats of increasing magnitudes as well as sophistication. The motivation
to fraud is there. Counterfeiters are ready to invest considerable funds and efforts in
this highly profitable business. It is an open secret, already, that the profit margins
achievable from fake medicines are comparable with those derived from narcotics
but without having to face the same penalties when caught and brought to court.
("What’s in That Pill?” Business Week, June 18, 2001). This is because in most
countries, the laws against trafficking fraud medicines have not been updated to
match those for narcotics even though the dangers from fraud medicines are as
serious. Research into the economic impact of counterfeits within the EU concluded
that 5.8% of the pharmaceutical industry’s revenue – worth US$ 1.48 B at 1998
prices – is lost to fakes (“Faking It”, Manufacturing Chemist, January, 2003). The
reverse side of fraud medicines is their death links. Investigation found that
international bulk drug brokers were falsifying records, substituting product and
replacing drugs for sale to the US pharmaceutical industry. In May 199 to January
2000 254 adverse events were reported, including 17 deaths. Although the number
of deaths is still being debated, the fact that dangerous counterfeit drugs can and
have entered US healthcare system is not in dispute. One FDA investigator wrote:
“Counterfeit and unapproved bulk drugs can unknowingly be turned into
tablets/capsules and can reach anyone, including the President” (ibid).
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The rising awareness of the pharmaceutical industry and the regulators worldwide
has resulted in increasing combined efforts to fight the counterfeiting threat. The
need for more powerful authenticating technologies is growing at the same rate as
The Required Solution Criteria
A complete solution to cope with the fraud is challenging. It should preferably consist
of a “Hierarchy of Protection” approach as described by Magali Leparc in the “New
manual of Anti-Counterfeiting Solutions”: The technology solution must support the
legal solution, the business solution, and the enforcement efforts along the supply
chain. Therefore, the required authentication system should take into consideration
• Do it covert: Counterfeiters currently are very creative in compromising the most
secured systems. The remedy is in using covert technologies on top of the
traditional overt holographic or other labels. The forgers will be trapped by these
invisible traps, leaving traces of their activities. This will help you screen them out
as well as focusing your prevention efforts. The real authentication of a product is
usually done by a powerful covert system known to a few people in your system;
• Multiple traps: Breaches are usually hidden to amateurish eye. We therefore
recommend carefully mapping the entire supply chain, and tagging every
potential entry point. Few examples are the shipping documents, consolidated
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shipment labels, single package, single unit box, a blister, and the tamperproof
• Single covert system: Preferably use a single covert authentication system;
otherwise you may trap your own people. Your chosen system should be totally
customizable to all the above-mentioned packaging levels, so that your
enforcement team will use a single authentication tool;
• Zero training: Training people in a multinational company is very challenging. An
authentication system that needs zero or close to zero training has great value in
speed of implementation, accuracy of results and expenses;
• Fast response: The on-the-spot authentication capability of a powerful covert
technology has a most substantial significance on the legal aspects of
enforcements efforts. Thus, a technology that requires lab tests means additional
costs and removal of the suspected object from the “crime” arena this has its
legal implication for any future court action;
• Minimal human judgment: Your chosen system must be full proof. Your team
must be able to distinguish between fake and genuine items under all
circumstances. At the same time, the chosen system must be sophisticated
enough so that no forger would be able to break it in a reasonable time and
• High detection reliability: In order to be able to take legal actions of any kind, it is
crucial to choose a reliable system that provide reliable and consistent result
under various and extreme environmental conditions;
• Product liability: Authentication system must provide a reliable solution for the
defined lifetime of the medicine in order to address any future product liability
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• Compatibility: Authentication system must be compatible with both existing
production method and materials and existing security features and logistic
systems. The anti-counterfeiting feature will need to be integrated into the
production/packaging process with the minimum of disruptions. On the other
hand, the best antifraud strategy embrace a selection of different technologies so
any solution should work in parallel with existing authentication features. This
also protects previous investments in anti-counterfeiting done;
• Cost performance: On top of the above, the solution should meet the customer
Covert Authentication Technologies – In Brief
Covert authentication technologies fall into several distinct categories :
optical tagging systems based on IF, VIS and UV additives to ink and
packaging materials, including metameric tags etc.;
optical tagging systems based on hidden texts or images implemented in
specific optical elements and/or holograms;
magnetic tagging systems based on magnetic inks (magnetic barcodes,
magnetic tagging systems based on nanomagnetic pattern recognition
chip based RFID (Radio Frequency IDentification) solutions;
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chipless RFID (or EMID - ElectroMagnetic IDentification) solution based on
small laminated tags containing magnetic elements (Flying Null’s solution,
chipless RFID solution based on quartz or metal microresonators (InKode
chipless RFID solution based on specific sub-molecular properties of artificial
substances (MicroTag solution – New Entry). MicroTag Temed Ltd,
(http://www.microtag-temed.com) teamed up with Motorola Israel to perfect a
novel authentication system. The technology is based on sophisticated
physical phenomena at the sub-molecular level such as Magnetic Resonance
(Nuclear Magnetic Resonance - NMR, Nuclear Quadrupole Resonance -
NQR, Electron Magnetic Resonance - EMR), which were not used yet in the
market and are new effects on the anti-counterfeiting arena. This technology
addresses precisely the above described specifics of a modern covert
security for the pharmaceutical industry;
biomolecular systems based on the use of complex biomolecules (DNA).
The correct choice of the concrete anti-counterfeiting solution is usually determined by
the balance of those advantages and disadvantages which are immanent for each
technological solution. In case advantages are advertised widely by suppliers,
corresponding disadvantages are usually not so clear. That is why it makes sense to be
Optical covert solutions based on various pigments, in spite of being the most
prevailing in the anti-counterfeiting market, suffer mostly from the low reliability of
ID signal detection. The latter is significantly dependent on environmental
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conditions such as temperature and clear line-of-sight between tag and detector.
Dirt, oil, reflecting packaging layer may prevent the authentication. Another
obstacle could be low compatibility of some pigments with existing
printing/packaging processes. Furthermore, all these solutions are known in the
market for years and may be easily replicated and/or imitated;
Hidden texts and images cannot be considered as true machine-readable
technologies. It is very hard to exclude human factor from getting decision.
Moreover, these days even very smart printing and holographic technologies are
available even for non-advanced forgers;
Magnetic ink based solutions suffer the same (and even more aggravated)
problems, like above mentioned optically based ones;
Solutions on the bases of nanomagnetic pattern recognition are very sensitive to
the integrity of the magnetic pattern carriers. Temperature deformations,
scratches etc. may cause irreversible damage to the key ID data stored on the
magnetic media. Another demerit is the need to have the entire ID database
(both built in reader and on line) available for making the authenticity decision;
At once, chip based RFID, being remote detected and possessing high data
storage capacity, looks like an ideal anti-counterfeiting solution. However, three
huge demerits make it practically inapplicable for anti-fraud security applications:
relatively high price per tag (over 10 cents per tag in very large series), weak
protection against self-forgery (chips are available in open markets, ID data may
be easily simulated and stored), and so-called “fear of Big Brother” – distrust of
public regarding all remote surveillance technologies;
Chipless EMID tags (like Flying Null) are much cheaper then aforementioned
RFID chips. In spite of short remote detection distances (several cm), they
possess enough storage capacity to keep quite long ID keys and are, in principle,
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free of “fear of Big Brother”. They are, possibly, the most prospective candidates
for Track and Trace applications. Nevertheless, their applicability to secure anti-
counterfeiting applications are under doubt. Firstly, the tagging method are not
compatible with all standard printing\packaging technologies in use. It means that
such a tag may not be introduced, for instance, into regular printing ink, paper or
glue. Secondly, the reader must be connected to certain ID keys database even
in the cases of simple “Yes-No” authentication, otherwise the image of ID key
Quartz or metallic microresonators (InKode) suffer from low stability during
normal printing\packaging processes, that demand using special printing
machines for tagging. Another significant demerit of this solution is the tag
detection in microwave frequency waveband (tens of GHz), which is forbidden for
public use even at very low power levels;
Main disadvantage of MicroTag solution is relatively short detection distances. At
present the standard MicroTag reader – Prothenticator - detects the tagging
substance in close proximity or at distances up to 10 mm from the reader’s probe
head. Codes, stored by MicroTag technology, are orientation dependent ones
and may not be recognized in remote. All these features make the MicroTag
solution less attractive for direct Track and Trace applications, but remain this
solution the most sophisticated for anti-fraud protection;
DNA tags allow quite high level of anti-counterfeit protection. At the same time
the reliability (self-protection) of these tags is evidently overrated. There are
thousands of laboratories (at large hospitals, for example) which are able to
perform corresponding DNA analysis and easily fake the DNA tag. However, the
main drawback of DNA tagging solution is the lack of on-line DNA readers.
Indeed, in present each DNA tag is combined with some optical (UV) tag for fast
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detection of tag location. Then the tag should be sent to laboratory and pass
DNA analysis there. Usually, it takes more than a day and, thus, is absolutely
unacceptable for in-place anti-counterfeiting inspections.
Technologies are rarely implemented for their own sake. Any decision on the proper
choice of a technological solution should be made taking into account an evaluation
of costs and functionality required. We believe this article will really help decision
David Keini, MicroTag Temed Ltd., Rotem Industrial Park, Arava 86800 Israel.
Temed Industrial Park Arava 86800 ISRAEL 8
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POVERTY AND SOCIAL EXCLUSION IN RURAL AREAS European Commission Directorate-General for Employment, Social Affairs and Equal Opportunities Introduction 1. Despite the ambitious goals set by the Lisbon European Council of March 2000 and the subsequent efforts in this direction by the Community and Member States, poverty in Europe is still significant and the relevance of poverty in